Abigail Heavison
HOW TO START A BLOG & WRITE ENGAGING CONTENT
Course Overview This course, “How to Start a Blog & Write Engaging Content,” is designed for aspiring bloggers who want to establish a compelling online presence. Whether you’re starting a blog to share your passions, build a personal brand, or support your business, this course provides you with step-by-step guidance. You’ll learn how to set up a blog, develop engaging […]
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COPYWRITING FOR SALE & CONVERSATION
Course Overview This course, “Copywriting for Sales & Conversions,” delves into the critical techniques and strategies that turn words into powerful tools for driving action. The lessons explore audience psychology, crafting compelling headlines, structuring persuasive body copy, and developing strong calls-to-action. Students will also gain hands-on experience in optimizing digital copy for websites, emails, and social media platforms, ensuring maximum […]
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INTRODUCTION TO WRITING VIRAL SOCIAL MEDIA POSTS
Lesson Overview This lesson, “How to Write Viral Social Media Posts,” explores the key principles of virality, crafting compelling content, identifying and connecting with target audiences, leveraging hashtags and trends, and optimizing posts using specialized tools. Students will learn strategies to create attention-grabbing posts and measure success across various platforms. Lesson Objectives By the end of this lesson, students will […]
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INTRODUCTION TO CONTENT CREATION FOR DIGITAL PLATFORM
Course Overview This course, “Introduction to Content Creation for Digital Platforms”, provides an in-depth exploration of popular digital platforms, the principles of engaging content, identifying and connecting with target audiences, and using essential tools for content creation. Students will learn how to tailor content to platforms, develop personal or brand identity, and maximize efficiency through strategic tools and techniques. Course […]
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