This course is designed as a three-part journey through the intricacies of Twitter marketing, blending strategic insights with practical wisdom. Each module builds upon the last, guiding you from foundational principles to advanced monetization techniques.
Course Objectives:
Understand Twitter’s Algorithm & Ecosystem.
Master Brand Voice & Content Strategy
Grow & Engage an Active Community
Monetize & Measure Success
Navigate Challenges Ethically
Course Structure:
Topic 1: Foundations of Twitter (X) Marketing
Topic 2: Engagement & Growth Strategies
Topic 3: Monetization & Analytics
Learners will gain a strategic approach to Twitter marketing—from crafting viral content to building a loyal audience and measuring ROI. By the end, they’ll be equipped to optimize engagement, drive conversions, and sustain long-term growth on the platform.
Trainer
Justin Mtunga
