Course Description:
Are you ready to unlock the power of Facebook and Instagram advertising? In this course, we’ll dive into the essentials of creating, managing, and optimizing ads on these platforms. Whether you’re a small business owner, marketer, or entrepreneur, this course will equip you with the skills to run successful ad campaigns that drive results. Let’s get started!
Course Objectives:
By the end of this course, you will:
- Understand the fundamentals of Facebook and Instagram advertising.
- Learn how to set up and manage ad campaigns using Facebook Ads Manager.
- Discover strategies to target the right audience and optimize ad performance.
- Feel confident creating and launching ads on both platforms.
Course Structure:
Topic 1: Setting Up Your First Ad Campaign
Topic 2: Targeting Strategies
Topic 3: Tracking & Optimizing Ad Performance
Topic 4: Ad Creative Best Practices
This course is now fully focused on Facebook and Instagram ads, with practical tools, strategies, and activities to help learners achieve their goals.
Trainer
Justin Mtunga
